As a senior product designer at BrowserStack, I played a pivotal role in shaping and enhancing multiple SaaS products, while also contributing to the creation of a new organizational design system.
Led the end-to-end design of a new SaaS product, guiding it from initial concept to enterprise-level deployment.
Integrated generative AI features, enhancing workflows and driving user engagement.
Revamped the user experience for a major product, leading to significant improvements in user engagement.
Enhanced the onboarding process, boosting user retention from 9% to 25%.
Collaborated with design and development teams to create a new organizational design system, expediting product launch timelines.
Building BrowserStack App Performance: A Complete UI Performance Testing Solution
As the design lead for BrowserStack App Performance, I played a pivotal role in defining the product vision, driving its conceptualization, and successfully establishing it as an enterprise solution. My efforts spanned the product’s lifecycle—from inception to launch—ensuring a seamless user experience and robust functionality. Know more
Creating a Design System for Scalable SaaS Product Development
I worked alongside a team of over 20 designers to develop a comprehensive organizational design system. This system streamlined workflows, enhanced collaboration across teams, and enabled faster SaaS product launches while maintaining high-quality design standards. The design system provided reusable components and guidelines, ensuring scalability and consistency across multiple products.
Transforming Onboarding for BrowserStack Test Case Management
Led the redesign of the onboarding experience for BrowserStack Test Case Management, prioritizing intuitive data imports and streamlined feature discovery. These improvements resulted in a significant increase in user retention, growing from 9% to 25%.
Revamping a Core Product to Empower Parallel Workflows
Led the overhaul of a core product to support parallel workflows, focusing on reducing repetitive actions for power users. These enhancements significantly boosted user productivity, allowing tasks to be completed faster and more efficiently, resulting in a substantial increase in user engagement.
Streamlining Repititive Workflows with Generative AI
Implemented generative AI features to transform repetitive workflows in test case authoring. This innovation empowered developers and QA teams to create test cases more efficiently, reducing manual effort, minimizing errors, and improving overall productivity. The AI-driven solution significantly enhanced user experience by streamlining complex processes.
As Team Lead for Design, I led a team of designers, optimized operations, and automated repetitive tasks. Previously, as a UI/UX Designer, I advocated for design excellence within the organization, translating physical processes into efficient digital solutions.
Recruited and led a team of 5-7 designers, delivering quality outputs across UX, graphic, and motion design.
Streamlined operations by automating tasks using JavaScript and React, cutting process times from days to hours.
Designed innovative digital platforms during the pandemic, enabling seamless user experiences.
Executed impactful visual and motion design projects across various media channels.
Created responsive, device-agnostic designs, improving accessibility and reach.
Mentored interns, leading initiatives to enhance internal CRM tools and reduce onboarding times for new sales teams.
Dwello: Simplifying Real Estate Transactions with Analytics
Designed intuitive interfaces for Dwello's real estate platform, focusing on transparency and data-driven insights to connect buyers and developers.
Developing BondsKart: A Seamless Bond Investment Platform
Built an intuitive platform enabling retail investors to explore and invest in premium bonds and debentures.
Creating Documentation to Empower Non-Design Teams
Developed foundational documentation to help non-design teams align with design principles, ensuring better collaboration and product quality.
Building an Intelligent Trading Platform for All User Levels
Developed a trading platform with intelligent features to cater to diverse expertise levels, improving decision-making and accessibility.
As a Visual Design Intern, I collaborated with global teams to design tools for consumer hardware, delivering precise design specifications based on established systems.
Designing Tools for NVIDIA's GeForce Experience
As a design intern at NVIDIA, I contributed to the GeForce Experience 3.0, optimizing workflows and creating user-friendly tools for hardware utilization.